I’ve been thinking a lot about small things lately. Don’t get me wrong, I’m not thinking small, I’m just noticing the impact that little things have. And as important as they are, they are of Technorati Tags: Coincidence,commercial energy assessment,commercial energy audit,Consulting Business,Coworkers,energy assessment,Energy Audits,Energy Consultant,Entrepreneurship,Hobbies,Improvements,industrial energy efficiency,Kick In The Butt,Lack Of Motivation,Life balance,Loose Sight,Lot,Moving,Paradigm ...
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For years I’ve been saying that smart businesses focus on growing sales, not on cutting expenses. “You can’t cut your way to profitability” is one of my favorite sayings.
In business, a dollar earned is roughly equal to a dollar saved since taxes are based on your profits, not income. Essentially, you are taxed on your income (sales) minus expenses. Sales and expense control are roughly worth the same. The problem is that it is easier for most people to focus on expense control that on top end (sales) growth. And after you hit the obvious expenses, you spend more and more time on things that save you less and less money. It is the 80/20 rule in reverse, where you find 80% of your savings from the first 20% of expense cuts. Also, you...
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